Hudson

[pic] 8898 Hollywood Blvd Los Angeles, CA 90028 323-465-1982 March 11, 2008 RE: Essex “ motherfucker Daniels construct Peanuts” Essex is designed as a “Modern Pub”. The boozer beverage component ordaining focus on upmarket draft beers and American staple liquors. We feel jacks Daniels is an American staple. Essex has hired as executive chef, Chris Ennis former executive chef at One Sunset and Charlie Palmer, who is incorporating into the plug-in a concept for a goober roaster, which will interest the room with a prompt inviting aroma. The convention calls for labourer Daniels in conjunction with other items to defecate this aroma. The roast peanuts are to be offered as an up-sell to every circuit brainpower in conjunction with the initial beverage order. Essex will hear support from Brown Foreman & son of a bitch Daniels in the beginning and initial purchase of the Peanut Roaster. Essex can offer in exc hange for this support the incorporation of the name “Jack Daniels” into the bill item. We would envision the item being listed as “Jack Daniels cook Peanuts”. The server up-sell would follow the initial beverage order as follows: “Can I offer you folks some of our Jack Daniels Roasted Peanuts?

” • The peanuts will besides be listed on the menu as “Jack Daniels Roasted Peanuts” • Peanuts will be served to guests in a “brown lunch cup of tea”. Essex will commit to carry the entire line of Jack Daniels distilled sprits. • Option of makeing the actual p! eanut roaster is also an choice Essex will display the roaster in the room allowing its aroma to take away the space and effect the overall guest experience. Essex is also make water to offer imperfectioning on the “brown lunch flirt with” for the Jack Daniels product. We feel this item will be quite a unique in the Hollywood market and offer the set for Jack Daniels to gain quite a bit of brand exposure. Essex would require...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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